Getting Buy-in From Senior Management to Invest in More Robust Analytics Resources & Capabilities

Time: 8:10 am
day: Conference Day 1


  • Understanding which information is going to be the most important to senior leaders within the company
  • Harnessing this insight to build a compelling business strategy to secure executive buy-in: What were the triggers for buy-in from our senior leaders?
  • Underlining the additional benefits of having in-house rather than third party analytics teams for your organization, and how to present this in a way to secure buy-in to further investment
  • Exploring the most impactful actions that business executives can take to reinforce the value and buy-in to analytics across the organization